10 Business Model Canvas Examples to Inspire You (2023)

The Business Model Canvas is a tool developed for the strategic management of your company. It is a visual representation of a company's business plan, which includes various building blocks that describe all the elements that affect the operation of the brand. The term was first coined in 2005 by Alexander Osterwalder in his PhD thesis.

As you can see, this is a very useful tool to always keep your startup vision in mind. For example, a screenshot of a food business template can help you identify which menu items are best for your brand. Next, we'll go into more detail about the business model canvas and look at some examples. Continue reading.

Business model canvas elements

However, before you start studying a business model canvas, it is important to understand its components. Since its inception in 2005, the Business Model Canvas has consisted of nine building blocks that run across all company functions.

Once you have a good understanding of these nine elements, you can start studying a coffee shop business model display example or any other industry that interests you. Below we will explain in more detail what these nine building blocks indicate:

• Core Activities – In this section, you should write down all the activities that make your value proposition possible. For example, a core activity for a coffee shop business model canvas example would be roasting beans.
• Core resources – this is another section that deals with the infrastructure of the company. In fact, this element includes all the resources needed to produce what the business offers. In the previous coffee shop example, key resources would include coffee beans and trained baristas.
• Key Partners – This network includes all other businesses with which the company has cultivated relationships. These can be suppliers, manufacturers and other service providers.
• Value propositions – this element includes all the products and services that the company offers to its customers. It's the main product they sell and the reason customers keep coming back.
• Customer Segments – This section of the business model canvas examples explains the company's target audience. This is critical to your success, whether you are a startup or a legacy company.
• Channels – In this section of the diagram, you should note all the channels customers can use to achieve your value proposition. In the food business model canvas example, the channels could be the restaurant itself or a food delivery app.
• Customer Engagement – ​​This part of all business model canvas examples shows how a company plans to attract new customers, how to convert them into repeat customers, and how to increase revenue from them.
• Cost Structure – the element analyzes the costs of the business. Of course, you should not neglect variable costs that can vary from month to month.
• Sources of Income – As the name suggests, this section includes all the possible ways in which the business becomes profitable.

10 business model screen examples

Creating a sample business model screen from scratch can seem like a daunting process at first. That's why you'll find plenty of examples below for inspiration, whether it's a food business mockup screenshot or a cafe business template screenshot.

1. Business Model Coffee Shop Screen

Click to create your own business template canvas

First, we'll start with a coffee shop business template sample. This is one of the simplest examples of a business model screen, as a cafe is a business with a very limited scope. This means that you can easily keep track of the products offered in the store, as well as all the other main components.

As you can see from this example, the main value propositions of a cafe are the drinks and food on the menu, as well as the welcoming atmosphere. The remainder of the screen focuses on how business processes drive these value propositions to contribute to revenue streams.

2. Business Model for Food Screen (McDonald's)

A sample business model for dining can start relatively small, like the sample coffee shop business model we saw above. However, as the business expands, so does the business model screenshot. This can easily be seen in the case of McDonald's.

Here in this example there is no longer a single restaurant, but a fast food chain. This means their most lucrative revenue streams are licensing and restaurant locations as the organization has expanded across the globe. Also, this sample food business template example should be constantly changing to meet the dietary needs of your target audience. For example, the inclusion of healthy menu items will address a new customer segment that will increase McDonald's existing revenue streams.

3. Apple Business Model Canvas

Starting with the food industry, it is also important to look at examples of business model displays from other industries. In this case, you can check and analyze the sample screen of Apple's business model.

The tech giant offers a strong value proposition, which is a premium smartphone, accompanied by tons of apps and accessories. These products are aimed at tech enthusiasts who remain loyal to the brand. This creates an interesting cycle that continues to generate sales and profits for the company.

An interesting element that we didn't see in the previous food business model display example is that Apple keeps operating costs low by controlling its manufacturing partners. This allows the company to have and maintain a high profit margin over the years.

4. Uber Business Model Screen

Another business model screenshot worth studying is that of Uber. When this company was founded, it caused a stir in the industry. So it's no surprise that the organization quickly became the behemoth it is today, with a presence in countries around the world.

What distinguishes this diagram from other business model canvas examples is that the value proposition and customer segment contain two separate groups. If you take a look at these sections, you will notice that it tries to serve both customers and drivers.

5. Netflix Business Model Canvas

Netflix wasn't always the company we know it as today. After the launch of the subscription-based platform, the screenshot of the business model has also been significantly modified. Right now, the brand's value proposition is to deliver on-demand entertainment from anywhere on any device.

An interesting element when studying this business model screen is the customer segment of the company. Although it claims to be movie buffs, we know that Netflix has attracted an even bigger audience because of its huge catalog. This fact increases their main revenue stream, which you can see is subscriptions.

6. Google Business Model Screen

Of all the business model canvas examples, Google offers a distinct approach that we also saw with Uber. This is the clear distinction between business user segments. Each pursues a different value proposition that creates a different revenue stream.

Another thing worth mentioning is that on this particular business model screen, the customer relationship and channels sections are empty. This is possible because one of Google's main key partners are OEMs. This partnership continues to bring more and more new users to existing ones.

7. Zara Business Model canvas

The next business model screenshot we'll look at is from Zara. This brand is one of the biggest names in the fashion industry as it is one of the main names in fast fashion. In fact, we can see that the business model has women, men and children as its customer segment. This explains the wide variety of clothing you can find in Zara stores.

One of the most interesting elements in this chart that makes it stand out from the rest is the key features section. In this case, we see that Zara lists inventory (which is to be expected) as key key resources, but also its large store network and supply chain infrastructure. When you consider the speed with which the brand launches new collections, it's easy to see why these elements are part of the brand's resources.

8. Tesla Business Model Display

Another business model canvas to look to for inspiration is that of Tesla. One of the distinctions you'll notice here is that this tech giant is trying to appeal to a specific user segment. Green buyers are eco-conscious consumers who are willing to invest in new technologies that are kind to the environment. That's why Tesla's core business is so important. Electric power technologies are more sustainable compared to other vehicles. In addition, the company has a strong research and development department that is constantly looking for improvements.

9. Amazon Business Model Canvas

Taking a look at Amazon's business model screen, you'll notice that it's basically what you'd find in an online store. Of course, the canvas of the business model is much broader in the case of Amazon, as it is one of the largest organizations in the world.

As we have seen in other cases, Amazon has many customer segments. More specifically, it aims to attract retail customers and business partners. This is also evident in their revenue streams that come from different sources.

10. Airbnb Business Model Screen

The last example of a business model canvas we will look at is Airbnb. This is another brand that has two distinct customer segments, hosts and travelers. The brand offers a platform where both types of its customers can communicate and interact. Revenue comes from the commissions Airbnb receives from each booking.

How to design a business template canvas

All of the above business template canvas examples were created withBoard mix. This online whiteboard tool gives you an infinite canvas to create any type of diagram you might need. In fact, the application offers a variety of ready-made templates to make the job even easier, such as an example of a coffee shop business template screen. And when you're done, you can share your business model screenshot via a share link. That way, your entire team can access it from any device.

The steps to design a sample business model screen with Boardmix are as follows:

Step 1. Select Business Template Screen Template from Template Center.

Step 2. Identify the nine key elements and divide them into the appropriate sections. The templates you'll find on Boardmix already break the board down into the necessary building blocks.

Step 3. Create virtual sticky notes and place them on the most appropriate item. In Boardmix, you can just drag them.

Step 4. Edit the sample business model screen until it meets your requirements. Click Share to allow the rest of your team to access it.

conclusion

In this article, we have seen several examples of business model canvases that will inspire you. It doesn't matter if your requirements are sample food business model screenshot, sample coffee shop business model screenshot or sample Tesla business screenshot, you will find creative ideas to implement on your own. So you can create your ownBoard mixaccount to start drawing a business model screen, as well as a variety of other diagrams.